Describe your Customer

Write down their jobs to be done

List x3 Pains

List x3 Gains

Write your CVP Statement

What you LOVE

Passion:

1.

2.

Mission: 

1.

2

What you're GOOD at:

Passion:

1.

2.

Profession:

1.

2.

What the world NEEDS:

Mission:

1.

2.

Vocation:

1.

2.

What you can be PAID for:

Profession:

1.

2.

Vocation:

1.

2.

Goal 1

Goal 2

Goal 3

Values: 

Personal Values:

* 

*

*

*

*

Customer Value Proposition:

*

*

*

*

*

Company Core Values:

1.

2.

3.